Establishment of Target Product Profile

  • Our consultants help you to define the areas of value (unmet needs and differentiators) of your product in development and help you to formalise it in a fixed Target Product Profile (TPP) that will be your reference guide during all the steps of your product development
  • Your TPP will help you to define the performance of your future product versus your target at all its development steps
  • Our consultants help you to analyse the impact of any deviation versus the target in terms of value for your future product, and help you to design and to implement corrective actions


Following in real time where your project stands compared to your target, improves your chances of success